Time to protect your Privacy Online

Monday, December 31, 2018

How to Attract Customers to Any Business: The K.L.T. Method



Is it really as simple as 3 steps ? what do yoiu think of this approach?

How to Drive Targeted Traffic to Your Online Store





Need more traffic to incraese your sales? how about this ?

Video Marketing Mistakes That Every Marketer Should Avoid

In today's digital era, a marketer should not underestimate the power of video, as it solidifies your presence over the internet or intranet. It's no real surprise that it has now become the need of the time, without which your digital marketing strategy is incomplete. To hit the head like a pro, you need to get out of your comfort zone and jump on the bandwagon that gives you the results. Customers or visitors find videos more interesting and easier to communicate than the content itself. It clarifies and conveys the thoughts better than the written text. While indulging in the strategy, here are some mistakes that you need to avoid, have a look to know them.


Creating Never-Ending Videos: Just because videos have now become an integral part of digital marketing strategy, doesn't mean you make it lengthy or never-ending. If you did so, it'll only ruin your impression and break your images in front of the clients. Thus, you should keep in mind the duration of the video and try to make it as short, simple and knowledgeable, as possible.
Try Not To Push Sale: While creating a video for your company, you need to keep in mind the point that it is to attract people and advertise your products or services to them in a smarter way. If you are not doing so, it'll break your impression and deliver the wrong results. Make sure the video you create convenience them to try out your products and services, rather than trying to foist it on them forcefully.
No Title And Description: Video makes it easier for a viewer to understand your offerings, similarly, title and descriptions help the Google to index it for better ranking. Thus, you should create SEO-friendly title and description that justify your video and make it easier for search engines to index it.
No Call-To-Action: Be it content or video content, a call-to-action phrase is very much important to attract the audience and, to increase the chances of conversion. If you are not adding it to your videos, so, it'll zero your efforts of generating the leads.These are a few video marketing mistakes that being a marketer, you must avoid. To add a professional touch to your videos, you shouldn't hesitate to take the assistance of the experts. Do remember, video marketing has the power to make or break your company's impression and, you should use this tool ideally to make it work for your goals.




Web Click India - a reputed Web Designing Company in India provides cost effective services like SEO Services, web development, web hosting, etc. Call 8750587506 now

Article Source: https://EzineArticles.com/expert/Gunjan_Singh/2184428



Article Source: http://EzineArticles.com/9957671

Sunday, December 30, 2018

How To Sell Anything To Anyone Anytime - SELL ME THIS PEN





So you think you can sell?

Video Marketing Mistakes That Every Marketer Should Avoid

In today's digital era, a marketer should not underestimate the power of video, as it solidifies your presence over the internet or intranet. It's no real surprise that it has now become the need of the time, without which your digital marketing strategy is incomplete. To hit the head like a pro, you need to get out of your comfort zone and jump on the bandwagon that gives you the results. Customers or visitors find videos more interesting and easier to communicate than the content itself. It clarifies and conveys the thoughts better than the written text. While indulging in the strategy, here are some mistakes that you need to avoid, have a look to know them.


Creating Never-Ending Videos: Just because videos have now become an integral part of digital marketing strategy, doesn't mean you make it lengthy or never-ending. If you did so, it'll only ruin your impression and break your images in front of the clients. Thus, you should keep in mind the duration of the video and try to make it as short, simple and knowledgeable, as possible.
Try Not To Push Sale: While creating a video for your company, you need to keep in mind the point that it is to attract people and advertise your products or services to them in a smarter way. If you are not doing so, it'll break your impression and deliver the wrong results. Make sure the video you create convenience them to try out your products and services, rather than trying to foist it on them forcefully.
No Title And Description: Video makes it easier for a viewer to understand your offerings, similarly, title and descriptions help the Google to index it for better ranking. Thus, you should create SEO-friendly title and description that justify your video and make it easier for search engines to index it.
No Call-To-Action: Be it content or video content, a call-to-action phrase is very much important to attract the audience and, to increase the chances of conversion. If you are not adding it to your videos, so, it'll zero your efforts of generating the leads.These are a few video marketing mistakes that being a marketer, you must avoid. To add a professional touch to your videos, you shouldn't hesitate to take the assistance of the experts. Do remember, video marketing has the power to make or break your company's impression and, you should use this tool ideally to make it work for your goals.




Web Click India - a reputed Web Designing Company in India provides cost effective services like SEO Services, web development, web hosting, etc. Call 8750587506 now

Article Source: https://EzineArticles.com/expert/Gunjan_Singh/2184428



Article Source: http://EzineArticles.com/9957671

Tuesday, November 27, 2018

Social Media Marketing Tips - Following the 80%-20% Rule

There are endless ways you can reach your audience, there is no secret formula as such. Applying the 80-20 rule should always be an integral part of your social media marketing strategy. In short it means 80% of your content should be engagement oriented which gives something valuable to read to your viewers and engage them in conversations or participation and only 20% should be dedicated for your business promotion.

It is necessary to establish the fact that people come to social media platforms for social interactions and not to read your sales pitch! Social media marketing is more inclined to building relationships, trust and authority online rather than annoying your audience with repeated sales pitch.




80% Content - informative & interactive: This part of the marketing strategy mainly aims at sharing good content related to your business. Simply put, look over for the content that interests your audience and share the same across various social networking platforms. Think about re-tweets, re-sharing posts, links to reviews, inspirational quotes, greetings, polls, trivia & contests and other such engagement oriented ideas. If confused how to come up with such posts, do as listed below:


Follow top influencers in your industry, watch their posts, tweets and design your own or probably re-share them as a good piece of information.
Share your own interesting facts, content amongst your own page followers and get them engaging.
Make your content reach out to your influencers and try to connect them.
Organize trivia, competition and award the winners which compels the audience to engage in the activity and gain confidence in your brand.20% self promotion: While working on this section, include information which "benefits" your audience by providing discounts, special offers with a call to action button leading to your website which will enable them to learn more about your services/products. Publish your products/services advantages, reviews, testimonials, specifications and all other information you need to keep your reputation.



The bottom line: If a brand focuses too much on its sales and irritates the audience on social network with non stop sales pitch is sure to drive away visitors and referrals. Audience will simply jump in and out of your social media page without even landing on your website (traffic to your website is the sole motive of any marketing strategy). Give your audience what they want to read at regular intervals and you shall see a spike in your brand's followers and authority and maintain a consistent social media presence.


Article Source: http://EzineArticles.com/9943393

Saturday, November 10, 2018

My Beginner's Guide to E-Product Development

Introduction
The internet is an elephant, so to speak. So how do you eat an elephant? One would say one piece at a time. Every internet guru has his own views about how to succeed in the internet or online, but like any other thing in life, there is no one perfect way, or one size fits all. Some say content is king. Some say begin with a list. Some say begin with 100% automation. Content, list, and automation all matter, but what about the person that is just beginning and doesn't know his left from his right? I believe a beginner should start with a product to prove his credibility and from there move on to building a list while at the same time gradually working towards automating his website to work on autopilot.

A Caveat about Starting With a Product
Having said that it's better to start with a product, I believe it's appropriate to throw in this qualification by saying that at the highest levels, you can actually sell a product you have not yet developed to your list or followers, but as a beginner, you may not be able to employ that strategy. At its most basic, it involves telling your followers that you have a product that is coming out in say 90 days or 180 days time and any one among them that buys in advance would get it at 30 or 20 percent discount. Some may decide to buy and you can then use the cash to develop the product. This strategy is for already well known "brands" like Peter Diamandis, Brendon Burchard, Tim Ferriss and Tony Robbins to mention just four.

How to Develop Your First Product
This presentation focuses on how you can develop your first product. The truth is, in internet business, you don't have to wait until you have a perfect product. Just begin and continue improving along the way. If you compare cars or any product for that matter made in the 1970s, 1980s and 1990s and 2000s, you notice that they keep getting better in terms of design, sleekness, and performance, to mention just three aspects. That should be your aim. Start, and keep improving day in and day out.

In this presentation, the focus is entirely on electronic products (eProducts), not the selling of physical products online, which is referred to as e-commerce. I'm assuming that you're already an expert operating in six dimensions as an author, trainer, speaker, coach, consultant, seminar leader and now gunning for the seventh dimension, information marketing. If you don't consider yourself an expert, don't worry too much, we'll come back to that and the scales will fall off from your eyes. Even if you're not operating in any of the dimensions yet, say you're just an employee, don't worry, this presentation will open your eyes to the possibilities ahead. The author of the book Instant Income, Janet Switzer, listed over 52 eProducts one can develop in her Maverick Program but we'll limit ourselves to just the simplest products as this is a beginner's program.

Understanding or knowing which products to develop, the demand for those products and how to position your products are beyond the scope of this presentation. Also marketing, selling and launching your product are outside the scope of this presentation. Having covered those preliminaries, let's dive in on your product development journey.

Products Suitable For E-Copies
The main products that you can easily convert to e-format are:
• Books
• Music
• Courses (seminars) - these are generally referred to as "How to Products."
• Speeches
• Research findings

The Top 7 Most Lucrative "How to Products" Areas In the Expert Industry

According to Brendon Burchard, in his book The Expert Messenger, the seven most lucrative how to product areas are:

1. Motivation Advice
2. Leadership Advice
3. Financial Advice
4. Business Advice
5. Marketing Advice
6. Relationship Advice
7. Spiritual Advice

E-Product Formats
The main formats are:
• PDF
• E-pub
• Mobi
• Audio (MP3)
• Videos (MP4)

Sites For Uploading Your E-Products
Having made or created your product, the next thing to do is to launch. You can launch your products through a combination of channels, including:
• Your website
• Third-party websites
• YouTube
• Vimeo
• Stitcher
• iTunes
• SoundCloud
• CD Baby
• To your List through an e-marketing platform, example, Mailchimp.

The Various Product Formats In Detail
Let us now take the product formats one at a time in slightly more detail.

PDF (Portable Document Format)
One of the easiest ways to join the online business as an expert is to start with training course, workshop, seminar or a book. Your book in particular can and will open doors especially if you can write a New York Times best seller. For a beginner, that might be far-fetched so let's just begin with a good book or a well thought out course. Having done your book or course (this applies too to seminars and workshops), you save in word or PowerPoint and convert it to PDF. PDF (portable document format) is a special format developed by Adobe and can be bought online or better still buy the CD and install in your laptop. Once converted to PDF, no one can amend or tinker with your product and you can upload it to your website and start selling. Sounds so simple? Yes! Technology simplifies things. Anybody with a laptop or smart-phone can buy your product and start enjoying it right away. Most new generation laptops and smart-phones have PDF reader pre-installed or you can simply download an app that enables you read the PDF document.

E-Pub
E-Pub (ePub) is short for electronic publication and is an eBook file format that the majority of devices, including iPad, android smartphones, tablets, computers, or e-readers can read. To convert your book to e-Pub requires a special software, which an average business centre can help you achieve. If you cannot get a business centre near you to convert your book to epub, you can do it online through a company by the name Allzone.

Mobi
Mobi is especially peculiar to Amazon Kindle as that is the only format that Kindle uses. Starting in 2011, some analysts projected that within five years there would be over 53million Kindles worldwide so if you want one of the Kindle users to buy your book, you have no choice but to have it in Mobi format. But there is good news. Amazon does not even require you to convert your book into Mobi before uploading to Amazon. You can upload to Amazon in Word format and Amazon KDP (Kindle Direct Publishing) will automatically convert it to Mobi for you.

MP4 and MP3
Just a few years ago we were using what was then known as CD (compact disc) before the mp3 format, which is an audio coding format for digital audio, was introduced. The mp3 (or MP3) format can store enormous amounts of sound so you don't need hundreds of CDs as before. Your finished work can be converted to mp3 very easily to be listened to using digital devices including smartphones, iPads and laptops. Don't worry about how to do this as an average sound or video editor would handle the technical aspects and help you uploaded your product to Stitcher, SoundCloud or CD Baby. Editing is not very expensive and goes for as low as $5 for a one hour episode depending on the editor and the fee keeps coming down as more and more people master the art of video editing.

Videos
Videos are what make the internet tick. Video engages more than any other medium so it's a must you learn how to do video. And the good news is that it's not as complex as you may imagine. You don't even need any technical skills. Direct-to-camera video is the one you make with an ordinary camera or camcorder. Camera comes highly recommended compared to camcorder not only because cameras are generally smaller in size and cheaper, but because they develop less heat compared to camcorders. Initially, you may have to rent the camera but with time, you may decide to acquire your own. The most popular camera type is Canon, but you can also make videos with your smart phone however there is a slight drawback as you may not be able to edit or get audio or MP3 out of a smart phone so having a camera has advantages.

The other type of video is the one you make with a software. For Windows computer, you use a software called Camtasia and for Apple computers, you use what is called screenflow. You have to pre-install camtasia (or screenflow if you're using Mac) in your computer to begin with. Let's focus on Windows computers since that is the one I use. Having installed camtasia in your computer, the other processes are pretty straight forward. You first prepare your presentation in PowerPoint. When your slides are ready, you put on the earphone and plug in the voice converter or adapter and switch on camtasia. Once camtasia is on, you start speaking and as you finish with one slide, you move to the next one until your presentation is over. Once your presentation is done, you save what you have done for editing and viola your video is ready and you can upload it to your website, YouTube or Vimeo. Editing is not very expensive and it's not something to worry about as an average business centre can handle it for you.

There is yet a third way of producing videos. This is different from camtasia video we just described above. In this case, there are actually companies that specialize in helping you make videos by providing you with prepared templates. One of them, which I use, is a company called Animoto. What you do is you sign on to Animoto and they give you the architecture to do a video complete with background music. You simply register with the company and once you log-in you just follow the straightforward instructions for preparing a video.

Animoto has free and paid versions of the service. The paid version starts at about $96 per annum. You don't need any skills to do a video. The website provides all the needed headings, such as description of video, which you fill in and upload the pictures and provide a description of your video and viola, your video is ready. In the free and lower end paid versions, the company's logo, Animoto, will appear on your video, but in the premium versions, nothing appears so no one would know you used Animoto. For the very high end versions, you can even customize by putting your name or company's name and logo on the video. For the free version, you'll be provided with a maximum of 6 place holders for just 1 minute video and no more. If you want longer videos then you have to go for the paid versions.

Conclusion
A journey of a thousand miles as the saying goes begins with one step. Internet or online expert business sounds and appears hard when you have no one to guide and show you the way. The fastest way to cut your learning curve is to get a coach and you'll be up and running in no time. In our Expert Empire Program we guide you through how to develop e-Products.

Article Source: http://EzineArticles.com/9801486

eCommerce Marketing Strategies - 12 Killer Tips





Wow these tips could really make a difference. What do you think

5 Significant Cyber Security Risks Businesses Should Ponder

In the recent years, it has been observed that many businesses have been rapidly affected by various types of cyber attacks. Companies continue to be under great pressure and strive to keep their information safe and secure. Some of the common security risks businesses continue to face have been listed below:

1. Human factor and peoples' reactive mindset: The employees working in the business could form the major base for cyber threats as they are more prone to open phishing emails or download links that could turn out to be malware. Moreover, the top level management or people at the C level will be less prone to become malicious insiders. Due to this a serious concern of privilege abuse by lower level employees is more common as they become malicious insiders and measures need to be taken to overcome this problem.

2. Password protection measures play vital role: Businesses should be extremely aware that they should maintain all important business accounts with a two factor password authentication such that it may not be easily hacked. This password needs to be changed and maintained effectively once in 30 or 45 days to keep it more safe and away from any security attacks.



3. Aging Infrastructure and drastic Patch Management necessary: In addition to the above security risks, hardware can also be a major issue as lifecycle of most of the devices is becoming increasingly shorter these days. Purchase only new hardware that can uphold updates such that aging factor can be taken care off. Recent attacks such as the WannaCry and Petya outbreaks have underlined the importance of regular software updates that needs to be taken up. Even for Eternal Blue, it allowed the malware to spread within corporate networks without any user interaction, making these outbreaks particularly virulent. The above incidents do show the importance of protecting vulnerable systems and patching is a key way to do it.

4. Difficulty with Data Integrations: It is interesting to note that the amount of data that flows through an organization could for reasons overwhelm anyone as it contains very critical information. This could be about employees, partners, stakeholders, service providers etc. But integrating various data sources is crucial to have a clear understanding of various risks involved within or outside the organization.

5. Lack of a Proper security recovery plan: Most businesses are still unaware of the impounding risks with cyber security and lack a proper plan to overcome such situations. They need to draft a plan that contains the actions that could be taken up when there is a cyber attack and thus can quickly and efficiently minimize the risk and save information or other economic losses.

How Can Businesses protect themselves?

Certain solutions like SecOps provide superior customer experience along with a robust cyber security. This security product has capabilities of secure operations while focusing on delivering a seamless customer experience. This specific Security and Experience go together approach finds the right balance between the ease of user experience and effectiveness of security protection. These solutions cover the entire software lifecycle, from secure design to security testing in development and QA, app self-protection and monitoring in product and patching. Security is an enabler of new business opportunities in addition to helping protect your company's people, data, and systems. Cloud Security is achieved through following certain cloud adoption strategies with specific focus placed on security and privacy to improve all operations and make them secure.



Article Source: http://EzineArticles.com/9949168

Friday, November 9, 2018

Video Marketing Mistakes That Every Marketer Should Avoid

In today's digital era, a marketer should not underestimate the power of video, as it solidifies your presence over the internet or intranet. It's no real surprise that it has now become the need of the time, without which your digital marketing strategy is incomplete. To hit the head like a pro, you need to get out of your comfort zone and jump on the bandwagon that gives you the results. Customers or visitors find videos more interesting and easier to communicate than the content itself. It clarifies and conveys the thoughts better than the written text. While indulging in the strategy, here are some mistakes that you need to avoid, have a look to know them.

  • Creating Never-Ending Videos: Just because videos have now become an integral part of digital marketing strategy, doesn't mean you make it lengthy or never-ending. If you did so, it'll only ruin your impression and break your images in front of the clients. Thus, you should keep in mind the duration of the video and try to make it as short, simple and knowledgeable, as possible.
  • Try Not To Push Sale: While creating a video for your company, you need to keep in mind the point that it is to attract people and advertise your products or services to them in a smarter way. If you are not doing so, it'll break your impression and deliver the wrong results. Make sure the video you create convenience them to try out your products and services, rather than trying to foist it on them forcefully.
  • No Title And Description: Video makes it easier for a viewer to understand your offerings, similarly, title and descriptions help the Google to index it for better ranking. Thus, you should create SEO-friendly title and description that justify your video and make it easier for search engines to index it.
  • No Call-To-Action: Be it content or video content, a call-to-action phrase is very much important to attract the audience and, to increase the chances of conversion. If you are not adding it to your videos, so, it'll zero your efforts of generating the leads.These are a few video marketing mistakes that being a marketer, you must avoid. To add a professional touch to your videos, you shouldn't hesitate to take the assistance of the experts. Do remember, video marketing has the power to make or break your company's impression and, you should use this tool ideally to make it work for your goals.


Article Source: http://EzineArticles.com/9957671

19 Social Media Marketing Tips For Small Business





If you are running a small business you need to look at this !!

Thursday, November 8, 2018

25 Tips To Get More Instagram Followers | Hacks From A Full Time Instagr...





Here's some advice if you want to grow your Instagram following over 1M views wow

Video Trends in 2018

As marketers find more innovative ways to attract audiences, video continues to be a meaningful part of the strategic conversation. Building relationship with your customers and stakeholders, narrating your brand story or highlighting your USP in a crowded market place - videos can do wonders for your enterprise!

Did you know over 50% of marketing professionals worldwide name video as the type of content with the best ROI? And this number is increasing thanks to the effectiveness of videos and its ability to grab eyeballs.

With increasing internet bandwidths, affordable video technologies at hand and secure distribution platforms, 2018 promises to be a fun-filled year for videos!

Let's look at some Video Trends that's sure to catch up in the coming months:

The age of Live Videos

Live videos are here to stay thanks to better internet connectivity, increased mobile phone penetration and easy to use tools and apps. Live videos can help enterprises reach up close and personal with their target audience. Live videos can make an event truly global without additional distribution costs. Live videos can also help you monetize. Statistics show about 45% of live video audiences are ready to pay for live, exclusive, on-demand videos if it suitably interests them.

Stream, Host, Analyse and Stream more

It's not so much about picking the cheapest or the most popular live video streaming platform, but the one that possesses the most attributes that will benefit your business. The most effective and convenient platforms will be all-inclusive, allowing you to broadcast, host, embed, monetize, search and analyse video content, while granting you total control over your content. With video streaming apps and online platforms competing to grab your attention - you are in for an exciting time ahead!

Virtual reality may soon become the reality

Virtual Reality is still an unexplored territory. It's more fun than business! With an affordable headset that provides you a 360-degree access into a virtual 3d world - the year ahead promises to be exciting for marketers brave enough to use these technologies to build immersive and interactive customer interfaces. We pin our hope on great marketing strategies in 2018 designed around VR.

Holograms for Marketing? Yes, it's happening

We were fascinated by holograms when the technology came into usage. Artists readily picked it up as an alternative medium to the canvas. But it's yet to be fully utilized as an effective communication medium particularly due to the daunting technology at play here. Holographic videos however provide immense scope for multi-location tele-presence through realistic 3D images of speakers and products. Will 2018 provide us communication strategies woven around holographic images and videos? Let's keep our fingers crossed!

Video mapping is changing the customer experience

A great tool for experiential marketing - the craze for video mapping promises an upward trend in the coming years. The technology is affordable and provides scope for enterprises to reach a larger target audience quite inexpensively. Using available flat surfaces like buildings or monuments, 3D projections can get the right message across quite impressively. It's larger than life projections make sure people don't miss out on your messaging.

Next level of personalization with videos

A great way to break open the inboxes and make a real impact is to customize videos for your target audience. With Facebook leading the way, personalized videos are something your audience might expect you to deliver as well. From recorded messages for your customers to explainer videos with specific services and even simpler 'birthday wishes' - make sure your communication strategies are not aimed at a faceless crowd! Thanks to machine learning, personalization and embedded searching are quite staple for your videos now.

Users / customer are becoming content publishers


The onus of creating videos is quickly shifting from producers to users. Videos are easier than ever to create thanks to rapidly progressing mobile technologies. Hence brands are turning to their audiences to share their products and services instead of crafting their own communication. With attention-spans dropping drastically user-generated content is a great way to keep audiences involved in marketing campaigns. The focus is on building experiences and connections. From passive receiver of your messages, make your audience the active creators of value for your brand.

Video is on its way to ruling digital marketing

More consumers and clients are interacting with videos today than ever before. Video marketing is a powerful strategy to promote, brand and grow your business online.Videos are helpful in building engagement, impacting results like click-throughs, shares, lead generation, and sales. 55% of online traffic watch videos every day.


That's a substantial number and a great opportunity for marketing strategists to use video as the primary medium of communication. Staying on top of video trends help break the clutter. It provides a bigger picture of ideas, resources and technologies available to tell your stories in the coming year. So, are you ready for 2018 yet?


Article Source: http://EzineArticles.com/9949324

Wednesday, November 7, 2018

Does Video Marketing Have to Cost You a Lot of Money?

Let's get one thing clear. One of the main reasons why your competitors probably haven't jumped into video marketing is because of their fear of cost. Please understand that the reason why they are not cranking out one marketing video after another probably is not due to their inability to appreciate the power of video marketing.

In fact, most people in the marketing field would agree that video marketing brings a lot of value to the table. This is not the argument. This is not where people disagree. Instead, people have all sorts of misconceptions regarding the costs of video marketing. They can see the benefits with no problem. What they're unclear on is whether the costs would justify the benefit.

Use video marketing to reach out to your customers. Ask customers to email you with questions about what you offer, or questions about industry topics, and answer the questions you like best in a weekly video. If you need to generate some interest, give people a chance to win a free product if they send you a question.

Most video marketing attempts fail the first time

What really clouds this whole picture is the fact that when you try anything the first time around and you don't have some sort of blueprint of plan your chances of failure are quite high. This is not just a video marketing thing mind you. This applies across the board.

Video marketing is a great way to give customers an idea of what your products look like before they order these items. You should create some videos in which you demonstrate your products. Show the different functions, test the products in extreme situations and do a lot of close ups.

Maybe you're trying to ride a bike. Maybe you're trying to build a house or an addition. Maybe you're trying to do a painting or you're trying to sculpt. I am almost guaranteeing that your first few attempts are not going to be all that good. You probably already know this. Why should video marketing be any different? When people just jump in both feet because they got all excited about the benefits of video marketing, they might end up making rookie mistakes. How come. They did not have proper guidance and that's the good news here.

With the proper blueprint or coaching or video marketing consulting, you don't have to commit those beginner mistakes. Your stuff doesn't have to look amateurish and basic. You can come up with something truly professional the first time around. In fact, it's not uncommon for small businesses to get out of the gate with high-quality videos that connect powerfully with their target audience members.

Their secret, there is no secret at all. They just read the right resources and allow these resources to guide them in producing one hard-hitting quality video after another. If they can do it, you can do it too.

To help garner even more views embed your video in your website. Most people when they think of video marketing think only of posting a video on YouTube. Instead, post it on your website and include a link on your Facebook wall and Tweet about your new video on Twitter.

This really is not an issue of cost but more of information. With the right information, high-quality videos that truly go a long way in building up your brand doesn't have to cost a lot.

There are many ways to solve the video marketing problem

For people who are new to video marketing, try to keep your videos short. Around 30-45, seconds is a good length to start. You really do not have a lot of time to get your message through with the viewers' short attention spans. As you become more experienced, you will notice that you are able to get your message across within this time frame easily.

One of the main reasons why a lot of people have this idea that video marketing has to cost a lot of money is the misconception that they have to produce Hollywood or Madison Avenue level videos. Absolutely wrong. In fact, in certain niches, audiences respond favorably to very amateurish or very basic videos.

You really just have to know your niche. More specifically, you just must know how to segment and break up your niche into little sub-markets. Put simply, the better you know your audience the more powerful your video can be and has nothing to do with how polished or smooth it is. Instead it has everything to do with your video's ability to communicate with your target audience members on a very human, personal, and emotional level.

There are many tools you can use

One of the best pieces of advice about video marketing is to keep it real. Make a script, rehearse it, and then shoot your video. That's all there is to it. You will end up looking over produced and fake if you do more than that. Real is honest and reliable.

Another piece of good news. You can drastically reduce your video productions costs by understanding that there are many different levels of videos. At the top of this hierarchy, of course, are high-quality videos. These are very personal, these are professionally shot, and these really are your meat and potatoes videos. These are the kind of videos that really champion your brand, but the levels beneath this kind of video are not as quality intensive.

You can use the software to crank out a video for supplemental marketing. You can use software for video that is intended to supplement or support your text content. Obviously, the relationship with these different video levels goes a long way in reducing your overall cost. Keep the facts above in mind if you are still on the fence regarding video marketing. It doesn't have to be expensive. It doesn't have to cost a lot.

If you plan to begin a video marketing campaign, put some time into designing a YouTube channel for your business. This will make your videos easy to find, and if a viewer enjoys the first video, they will have multiple others right at their fingertips. This organized, clustered way of presenting your videos will help to draw more viewers, and thus more customers.

Do they have to cost you a lot of money?

Let's get one thing clear. One of the main reasons why your competitors probably haven't jumped into video marketing is because of their fear of cost. Please understand that the reason why they are not cranking out one marketing video after another probably is not due to their inability to appreciate the power of video marketing.

Make video marketing a part of your strategy, but do not rely on it entirely. Remember, it can be expensive to continuously post new videos. In addition, it can be time consuming to make them and put them up online. Therefore, while they are very valuable, you should engage in other tactics as well.



Article Source: http://EzineArticles.com/9970735

6 Mobile Photography Tips you must know - 2018



If you use instagram you need this information wow over 3 million views

Tuesday, November 6, 2018

5 Top Video Marketing Tips You Cannot Afford To Ignore

Are you deploying online video for marketing purposes? If not, then you should know that visual clips trump all other forms of online communication. Let us explore 5 top tips that you need to follow in order to succeed in this ever-growing online marketing segment.

1 - Visuals and Animated Clips Are Simply More Effective

If you have heard that the use of video clips for SEO and promotional purposes is the latest trend, than you have heard correctly! Streaming and general animated content is the most effective marketing strategy when it comes to reaching your potential customers and creating an unforgettable impression.

A question might arise as to how a video marketing strategy can really increase organisational visibility and draw in more customers. If you are already in business, you most likely have the initial tools right at your fingertips.

2 - Video Is Far More Effective Than Pictures

We have all heard the expression, "a picture speaks a thousand words". So why use a photograph when we can now use video? Creating an online video clip for advertising purposes will always be a more dramatic marketing strategy when compared to articles and pictures.

The likelihood is that your video will leave a memorable image in your potential customer's mind. At the same time it also sets yourself apart from your competition. Research has shown that short clips that are created for marketing purposes are more likely to be retained in one's memory. In addition, they are remembered far longer than descriptive writing or audio segments.

3 - They Convey More Information Than Articles

As opposed to merely reading about the benefits of your products or services, your visuals will be able to dramatically communicate this information. Customers will also be able to hear the enthusiasm in your commentary. To make this point, you probably have heard the following expression associated with this particular advertisement even though it was ten years ago.

This refers to the phrase "set it and forget it". It was used in a marketing clip created a good few years ago, but still relevant in modern-day marketing. The commentator continuously repeated the expression at various points during the presentation. This is an excellent example of how effective video marketing can be.

4 - Video Engages Your Site Visitors
As indicated, if you are already in business, no doubt you have an email contact list. Therefore, one of your daily functions revolves around emailing various individuals. With regards to your customers, you are most likely providing them with information pertaining to special deals, new products or services. What this means is that you now have the ability to send video emails as opposed to written ones.

Traditional platforms such as Outlook Express do not have the ability to fully accommodate online video. However, there are other relatively new business and advertising platforms that can and offers a phenomenal capability to interact with your customers and prospects.

5 - It Can Directly Increase Your Sales

Using active online imagery as part of your overall marketing strategy dramatically enhances the possibility of increased sales and your general success. Your product brand and promotional communication is far more likely to remain in your potential customer's mind's eye through clips or video streaming.

In addition, using visual imagery on your website and sending out video emails will prove to be the most direct and cost efficient method to reach your market when compared to other marketing strategies.

Video marketing as a promotional platform is rapidly gaining momentum in the business arena and you now have the opportunity to implement your very own effective online campaign.



Article Source: http://EzineArticles.com/10016093

14 Guerrilla Marketing Tactics for Entrepreneurs



How does this compare to the marketing tactics you are using ?

Monday, November 5, 2018

How Enterprises Will Cope Up With Information Security in 2018

Digital transformation of business organizations has a great impact on the information security industry and this impact will continue for the coming few years. Today, there is more awareness about the importance of security than before, but are things in a better position than a year back? Information security is evolving with every passing day not by choice, but because business organizations are continuously facing new threats to security. We have seen that simply handling the sharing of personal information in different ways will not solve the purpose. The nature of threats is changing too, and it is time to remain prepared for different types of attacks.

To keep pace with the threats, cybersecurity teams have to continuously adapt and evolve the new threat types, often requiring to invest in latest security technologies and adjusting with the new defensive processes. The trends will play a crucial role in enterprise security. Let's take a look at the new areas emerging.

Sharing big data securely:

As the usage of data increases in every organization and more and more businesses are adopting big data systems, it is important to protect the personal identification information, intellectual property and other regulated data while being able to share the information securely. Today, organizations are switching to a policy based approach for greater access control and to share critical information between partners, departments and customers and ensure that only those who are authorized to view sensitive information can do so.

DevSecOps:

IT leaders have always tried to meet the challenges of various business enterprise in order to better support their initiatives. Development, security and operations, DevSecOps has now emerged as a new means for the cross functional teams to work together. This approach is about considering new services to produce faster than the legacy approaches. It is here that information security plays a great role and it is vital to ensure that uninterrupted delivery practices also embrace great security practices. Secured access control devices like attribute based access control can now be automated like DevSecOps to ensure easy access to microservices, big data and APIs and etc.

Identity and access management:

Most organizations are now focusing on great user experience so that they can stand apart from the tough competition. But any sort of information security breach can instantly destroy their experience and their reputation. Identity and access management is about balancing the customer experience and security without sacrificing one for the other. It enables the organizations to capture and securely manage the identity data of the customer whole profiling the data and controlling their access to various services and applications.

Monitoring and reporting:

Enterprises are also considering to implement advanced technologies to monitor and report any type of internal security threats and to find the culprits within their organization. It is by using machine learning, artificial intelligence or data analytics that they can now identify the anomalies that would go unnoticed otherwise. When any access control that is attribute based is deployed, the activity log data can be used to enhance the monitoring and reporting processes.

Securing the cloud applications:

Moving to the cloud is what organizations are adopting now. Enterprises are now shifting their infrastructure to the cloud and this means that they need cloud native security capabilities and products. The most important security layer is the access control to the data that is cloud hosted and any other business resources. The ABAC model runs in the cloud and is used to secure the cloud assets and this gives high flexibility to the cloud based enterprises.

Today, about 64% enterprises are increasing their information security budget and this means that they are aware of the security threats and want to take initiatives to control cyber threat and risk levels.



Article Source: http://EzineArticles.com/9962984

The Seven Laws to Success (Part 1)





Are these 7 laws really the key to YOUR success?

Sunday, November 4, 2018

What Is The Importance Of An SSL Certificate?

Today's consumers and web visitors are demanding more protection than ever from the prying eyes of hackers and intrusive data breaches when they come to your site. If they do not see the HTTPS sign, they will probably leave, never to ever return. So how do you remedy the situation to protect information and gain the absolute trust of your online visitors?

It is called an SSL certificate and what it does is to encrypt the data between a server and a web browser. Up to the very recent past, SSL was required only for sites accepting credit cards and other financial information. The rules of the game have however changed dramatically, with more online platforms and service providers, opting to comply. Many of the more informed and technologically savvy web visitors, are themselves insisting on a secure online interaction.

Without the HTTPS, Google Chrome is already alerting visitors that any information they give, including name and email, is not secure. This obviously raises a red flag right at the front engagement with the website in question and can visitors away.



In fact if you have not checked your website to see if it has the HTTPS in the URL, you could already be at great risk. What is even worse for any website owner, is that your search rankings can be affected slowing your traffic altogether. Traffic is at the heart of any online based business and if you do not have enough, it can negatively affect, revenue, turnover and profits.

In early 2017, Google began flagging sites without the SSL protocol, which is the International Sign of website security. They even intend to get much tougher from 2018 onwards, if your URL does not begin with HTTPS. You will feel the penalties no doubt because web security is no longer a luxury, but an absolute necessity, especially in the widespread occurrence of cyber crime and online fraud. Hackers always try to stay one chapter ahead of the game, and looking for any loopholes within the security of a site.

Let us all become realistic here and face it that you have worked hard to build your business via an online platform, so why risk losing it. Reduced or lost traffic and revenues is really silly just because you passed up on the opportunity to secure your site today. Before you know it, and without SSL protection, your business could certainly be headed into an irreversible downward spiral.

Try and take full control right now, and consciously prevent that from happening. Your site needs an SSL certificate fix, and you need to fix it fast. Do not be like other uninformed competitors who maybe putting their business or online visitor's security at risk any longer.

Now is the time to send the hackers and prying eyes packing and get a permanent solution for a headache that is not going to remove itself anytime soon. The solution could be straightforward or somewhat complicated. The point is however that if you are unsure, just consult with a reputable and affordable SSL Certificate Services Provider.

You need to fix the security of your site today, before it's too late.




Article Source: http://EzineArticles.com/9966854

How to Sell A Product - Sell Anything to Anyone with The 4 P's Method





So You think you can Sell? take at look at this and then answer!

Sunday, October 14, 2018

How Bad Do You Want It? (Success) HD





do YOU really want it bad enough?

Reviewing Niche Products And Services

Reviewing Products and services can lead to unlimited opportunity

In this article we'll be discussing the process of researching products and services that can be used as reviews within the posted content on your website. There is an awesome opportunity residing in every niche and product reviews are a critical component to any successful authority website on the internet.

Let's have a look at these topics:


Introduction to Product Reviews
Products and Services can lead to great opportunity
The Top Platforms to use for product research
Building product keyword listsIntroduction to product reviews



Marketers create several types of product reviews:


Single product review - ex: Mr Coffee 12 Cup Coffee Maker
multiple product review - ex: Best 12 Cup Coffee Makers
Product vs product review- ex: Mr Coffee vs Keurig 12 Cup Coffee MakersThere are other ways to review products, some other product review types are:




Video - display product and how to use
Unboxing from delivery
Negative review warning viewers and offering a better choice
The 5 Ws - ex. who: Mr. Coffee - when: sold in stores, what: digital coffee pot, why: it's new and improved, where: online and near you.What can be included in our review:




Overall rank
Product descriptions
Pros and Cons
Price
Guarantee - yes/no
Product specificationsThese can be displayed somewhere on the review page.



The reviewing products and services process is all to inform your readers so that they can make an educated purchasing decision, and help them make the best choice for their situation. The viewer has come to your website by choosing our link from the search engine result pages (serp's).

The first thing they see upon entering your site is the link page that they clicked on. We should come across, or appear to them as professional business people who care about them so they can feel comfortable and trust us as niche authorities.

We also need to see the whole process from the right point of view in that we are trying to help the reader make an educated purchasing decision. We are NOT trying to sell them anything. Our service to the reader is to provide them with reliable quality content that answers their search entry, and lead them to the better choice, which could be the product that we are promoting.

How Reviewing Products and Services can lead to great opportunity
Every review represents a burst of traffic to your website and also an evergreen, or continuous, source of traffic. It's a great idea to pay attention to the new releases, or trending products in your niche that you can review. As viewers are looking for the new product they can see your review and end up on your website, possibly leaving their email address or even making a purchase.

The more reviews that you write means more and more traffic to your website, coming from the many social media sites, forums, and various serp's (search engine result pages). So, the more quality product reviews we can write means all the more potential opportunity through the many avenues can come our way.

The Top Platforms to use for product research

Product source or website - Best for specifications and details
Manufacturer - Best for specifications and details
Distributor source - Amazon, Best Buy, Home Depot
Reviews - great for feedback on the product. It's a good habit to always check the product reviews on Amazon, and wherever the product is sold.
Google alerts - Google.com/alerts/product name - this will get lots of relevant info in your email so that you can stay updated and well-informed concerning the product.
Highest Competitors - could find some info useful whether a video or previously unknown fact.
JV sources - joint venture: JVzoo, JVnotifypro, phys example: The Rock and Under Armour teaming up to create a specific line of clothing.



Building a product keyword list


It's really necessary to use a good keyword tool and there are a number of good ones Free online and most at least have free trials.

The FREE Google Keyword Planner has been around for many years now and is a great one to use. This keyword planner is great to use with each and every post, article, or page that you write and can certainly be of great assistance as you fill up your website with fresh, quality, relevant, keyword rich content that attracts viewers and satisfies their search inquiries.

One great thing about using this tool is that you can draw information directly from Google's search engine which is by far the largest and most used search option available.

Find a quiet place and spend some time researching within and making a list of topics and ideas that you can write about. Every title should have one main keyword in it. Within every niche there are many areas or topics that can be written about. Every article, post, or page that you create for your website should have a keyword in the title and that will be the focal point of the article.



The goal for every article or post is to get your article and website ranked well with Google, Bing, Yahoo, and the rest of the search engines. This will attract visitors from the vastness of the internet to visit your site.

It's best to save all of the keywords that we want to use and add them to the list which is saved within the keyword tool that we're using. Some great information is found in the keyword tool, and it's also best to choose a keyword that:


Is relevant to my niche
Gets over 30 average searches per month
Has less than 100 QSR, or quoted search results (competing sites)
Must be grammatically correctWhile you're building up your website with useful quality article content you are also presenting yourself as an expert within your niche.


Article Source: http://EzineArticles.com/9969367

Saturday, October 13, 2018

Setting Goals For Your Online Business

The need for goals

Reaching our goals helps us to believe in ourselves and setting goals is a great way to fuel our ambitions. It isn't just about creating a plan for our success in life, it's also to give us the inspiration we need to reach out and reap more than we ever thought possible. Goals focus our acquiring of knowledge and help us to set our time and resources in an order to get the very best for our situations.

In this article we'll discuss:


Guidance in your niche selection
What are niche goal projections and outcomes?
Are you busy or productive
Ninja productivity hack revealed
Video - Goal projections and outcomesGuidance in your niche selection



What do you like to do? What are your habits, hobbies, or passions? There are a number of niche choices within any main topic when you break it down.

An example could be Baseball which is a very broad term with lots of competition. If we break that down there are many niche selections to choose from within that keyword: baseball teams, major or minor league, kids, uniforms, statistics, jerseys, caps, equipment, collectables, magazines, etc.

All of these baseball niche can be fine selections to build a website around and can be quite profitable. I have an entrepreneur friend that has a number of sites, one of which is a website about football snack helmets, which has been doing well for a few years now.

What are niche goal projections and outcomes?

A projected outcome of your goals within your chosen niche.

Niche - The topic or category that you've chosen for your site.

Goal - The end result that you are seeking.

Projection - An estimation of when the end result will occur,

for example:


First commission sale within 30 days.>>>>By writing an article per day for 30 days.




First page ranking with my targeted keyword within 30 days.>>>>By writing posts three times a week for four weeks, with each having an internal link to my targeted keyword page.



What exactly are you going to do to reach your goal? Or what are you willing to give up in exchange for the desired goal? Maybe turn off the TV for a few hours each day, or trade in some wasted time for, that same time being spent to reach your goals.

The law of sowing and reaping

There is a time for sowing and a time for reaping. The time spent sowing, or creating the business can be for years depending on the project and the desired result. Once the sowing time is up, the reaping time can start and be indefinite.

There are many tasks that need to be done with any set goal and each one takes time and effort to complete. I've heard that "excellence is a commitment to completion", so we need to be good finishers of each task and reach our goals.

The time spent sowing can be less depending on the effort given to it. If we sow little we will reap little also. If we are building a website and posting to it once a week it will take quite a while longer to reach our goals of filling it up with quality content, as opposed to posting 3-4 times per week.

Are you busy or productive?



The definition for:

Busy - actively involved in doing something, or having a lot of things to do.

Productive - achieving or producing a significant amount or result.

Are we busy doing many things without a proper order or timely, continuous task completion?

Example: spending hours on social media sites like Facebook and Twitter and also additional hours on other things without making posting quality content for our viewers our #1 priority.

It's easy at times to get involved or over-involved in a project that ends up taking a lot more time than we thought but aside from that we'll be more productive and reach our goals quicker if we properly structure our time and always make posting fresh quality content a priority.

Create clear niche images

We need to do some internal and external research and visually see some other website businesses within our niche. This will give a look at how the other niche sites are presenting themselves and their products. The internal research is making a list, over a couple or few days, of things that we love to do, or what are we passionate about. It's best to select a niche that you would like to spend a lot of time and energy on, not one that you'll get bored with or become disinterested with. We can also choose to create a nice affiliate website setup to inform about and promote products, or have a non-profit or personal site (.org). Many website owners have multiple sites.

Create a vision board

Do you have any wall space at home to devote to a vision board? They're great to increase motivation and energize your efforts as you pursue goals.

Take a nice area of wall space and fill it up with goal related images and headlines and pictures that inspire every time you look at it. See, visualize, and feel the goal being reached as you look at the board and are inspired to move forward and achieve. Keep on adding and replacing inspiring images and text to keep it fresh, in sight and also in your mind.

Websites like Pinterest are great for creating vision boards and one can create as many boards as they want for fun, or to keep private.

Ninja Productivity Tip

I guess it doesn't matter what type of business that you are promoting but all have dozens of tasks that need to be done continually and properly. Many have multiple internet businesses and always have a list of things that need to be done asap. Well here's a great tip I've used and recommend to you.

Plan ahead and:


Remove all distractions or find a place where you can be uninterrupted.
Choose only one thing to focus on completely for an hour and set a timer.
Stop when the timer goes off and leave it for the next time. Don't think about it anymore.
Take a short walk or take a non-sitting break, unless you've been using a standing desk. Lying flat on your back might feel good too.
Start the next task and repeat the process.If a little more than 60 minutes is needed go ahead and finish the task before taking a break. If it needs much more time to complete put it away until next time. After you've powered through a focused hour and taken a break to refresh, you can set the timer for another 60 minutes and continue where you left off or move to another task.

Article Source: http://EzineArticles.com/9968498

How to Set and Achieve any Goal you Have in Your Life - with John Assara...



so how do you define your goal in a way that you can achive it?

Friday, October 12, 2018

The Importance of Knowing and Following All YouTube Rules

As it was formerly pointed out, if you are preparing on submitting videos to YouTube and sharing them with other web users, you are more likely to discover a bigger number of guidelines to follow. YouTube motivates you to utilise care when making your videos, as you never ever truly understand who will be seeing them. Not just do you have to stress about online predators seeing your YouTube videos, however you likewise have to fret about law enforcement doing the exact same thing.

In connection with your YouTube video material, you likewise require to make sure that your video material is in fact yours. In current times, there have actually been numerous circumstances where YouTube made it on the news for having a big number of copyright products on their site. You will desire to make sure that videos you publish online were really made by you.



If you are, you will require signing up for a complimentary YouTube subscription account. In a matter of minutes, you can be on your method to ranking or evaluating the YouTube videos you enjoy or even submitting your own videos!

In a matter of minutes, you can be on your method to ranking or evaluating the YouTube videos you enjoy or even publishing your own videos! YouTube is a lot of enjoyable, whether you are just interested in seeing videos or if you desire to publish your own, YouTube, like all other online sites, have a number of limitations and guidelines. Must you forget your YouTube login info; you must be able to follow YouTube's guidelines to obtain your YouTube indication in name, as well as your password.

Another guideline that lots of video watchers have to follow issues leaving remarks on YouTube video pages or getting involved in the YouTube online forums. In connection with your YouTube video material, you likewise require to make sure that your video material is really yours.

If you are just interested in enjoying YouTube videos, not always submitting your own, you will discover that there are fewer guidelines and constraints for you. Need to you forget your YouTube login info, you ought to be able to follow YouTube's guidelines to obtain your YouTube indication in name, as well as your password.

The above discussed guidelines are simply a few of the lots of that you might be anticipated to follow when utilising YouTube. If you sent a video that went versus YouTube's standards, your video might be gotten rid of.

Another guideline is that numerous YouTube video watchers have to follow issues leaving remarks on YouTube video pages or taking part in the YouTube online forums. Whenever you leave remarks for a YouTube video submitter, you are encouraged to utilize your finest judgment.

YouTube is a lot of enjoyable, whether you are just interested in seeing videos or if you desire to publish your own, YouTube, like all other online sites, have a number of limitations and guidelines. It is not just essential that you understand those guidelines, however that you follow them, as there are a variety of repercussions for not. Simply a few of the guidelines imposed on YouTube are detailed listed below.

1. You should only have one email address linked with your account.
2. You should certainly not post duplicate content.
3. You should always make your videos applicable to its title & keywords.
4. You should not ever purchase views.
5. You should certainly not ever use software to add ratings, comments, or friends automatically.
6. You should not use irrelevant keywords
7. With YouTube's new insight feature, they are following the attention people are giving to each video. YouTube can understand this and then easily assume that your title is very relevant to the information on the video if people are watching your entire video.

8. The Google search ranking rules of providing good, decent and, accurate content that generate public attention are exactly the same rules that You Tube is using as well so bear that in mind when choosing the title.

So these are all some common stipulations you should keep in mind before publishing any video in YouTube.


Article Source: https://EzineArticles.com/expert/Kiran_S/2560118



Article Source: http://EzineArticles.com/9959672

How to Achieve Your Most Ambitious Goals | Stephen Duneier | TEDxTucson



So how ambitious are you? have you got what it takes?

Thursday, October 11, 2018

Tips on How to Ensure the Best Outcome in Online Search Results

Every company around the world wants to be on that first page of online search results when a potential client searches for a product or service that they provide. Unfortunately this is not an easy task and requires a professional with extensive internet marketing experience to really understand the latest trends and algorithms in order to help you achieve success.

The good news is that there are ways you can ensure you dominate your industry in search results moving forward. But remember, this takes time, it requires constant updating and monitoring and it will drain valuable resources who are allocated this task. For this reason many companies choose to hire the best SEO company that they can find to help them achieve online success in the long run.

The first things you will want to do to ensure you reach that number one page on search results is to become an authority in your industry. Now as you can imagine you cannot wake up one morning and decide you are an authoritative figure in your industry, it will take work on your side and a lot of time. You can do this by providing valuable and informative blogs, articles, press releases and web pages. You can also run social media pages providing valuable information about your company and/or products and you can take to the forums and blogs and provide answers to questions. There are numerous ways in which to become an authoritative figure in your industry.



Any content you publish on the internet must add value. This is so important. You need to ensure the content published is relevant to your industry and provides your readers with the information that they need, whether it's a how to article, detailed product descriptions on your website or a video blog on a new product that you have just added to your range. Your content must always be well written and add value to the user's experience at all times.

Page speed is imperative to your online success. If you want to grow your online business and reach your audience by pushing your way up the ranking in search results then you have to focus on the regulations and requirement set out by the big search engines, such as Google. One of the main criteria that they look for is page speed. These days people live busy lives and chances are if your page takes longer than a few seconds to load, they will simply move on to one of your competitors websites.

Every website these days must be mobile friendly to reduce the risk of being penalized by the search engines. More people are using their smart phones and tablets to search online and to ensure that they have an easy and enjoyable experience, companies must make their websites mobile friendly to accommodate this audience.

The user experience has become more important than ever before. This means lightening fast page speeds, easy to navigate websites, simple and easy ordering processes, secure payments and ore. These days it is not about the information you provide or the keywords you use alone, there are so many elements to ensure all users have the best SEO experience.

Make use of videos and infographs to reach your audience and provide them with valuable information that they are looking for. More and more people focus on watching videos rather than reading an article, so you need to add both to your website, blog and social media pages to ensure you reach your entire audience and push your way to the front of search results in the long run.


Article Source: http://EzineArticles.com/9881653

Design Your Sales Funnel Process For Profit





do you get funnels and how to use them for profit?

Wednesday, October 10, 2018

Essential Aspects to Know About Search Engine Marketing

At present, every online business owner is aware of the notion- search engine marketing, a cost-effective way to reach a larger segment of the population and that too within a short period. According to the latest research, it is only the people, who are on the verge of their purchasing cycle conduct searches on the internet. If executed properly, SEM can bring forth relevant contents and ads from a website to influence their buying decisions.

Using SEM along with SEO or search engine optimization is even more beneficial because when amalgamated, the strategies could enhance the online presence of a business dramatically, driving huge traffic and increasing conversion rates as well as sales. Even when used discretely, search engine marketing can offer exceptional advantages. Let us take a close look at them.

Why Use Search Engine Marketing?

• About 90% people use precisely targeted keywords when looking for products and services online. SEM makes sure that the consumers get pertinent contents so that they can stay engaged for prolonged periods.

• Organizations offering search engine marketing services have repeatedly talked about the flexible as well as configurable nature of a SEM campaign. You can maneuver all the associated policies and customize them as per the requirements of customers.

• Search Engine Marketing allows business owners analyze all the marketing tactics in details and give them an exact record of accomplishment. SEM has a wide-range of performance metrics through which you can optimize the keywords and measure the budget.

• SEM can bring an increasing number of consumers as well as keep the existing ones. It also effectually contributes to brand exposure. With time, a search engine marketing campaign would set up your business as a credible one in the online landscape.

• Recently, SEM has become mandatory and any business organization that does not invest in this strategy is bound to get mediocre or disappointing outcomes. If you do wish to stay ahead of the curve, opt for this campaign now.

• Just like the varied channels- out-of-home marketing, telemarketing, and offline marketing, SEM is just another extra outlet through which your business could earn huge profits. While this is certainly an advantage, the best thing about SEM campaigns is that you can personalize for maximum efficiency.

Now that we are aware of the brighter side of SEM, let us see the ways by which one can get hold of the best search engine marketing services as a myriad of options are readily available.



Tips to Choose the Best SEM Company

• Assess the projects that they were a part of and go through the customer reviews to gauge their levels of ability.

• See if the professionals working here are competent, efficient and experienced enough to handle delicate business issues.

• Make sure to check their working methods, which would confirm that the company uses cent percent legal tactics.

Following the above-mentioned suggestions would let your business succeed in the dynamic online world



Article Source: http://EzineArticles.com/9894625

How to Start Affiliate Marketing for Beginners - EASY!



So could this be for you?

Tuesday, October 9, 2018

Social Bookmarking Tips For The Best SEO Results

One of the earliest off page SEO methods.

Social Bookmarking is one of the earliest off page SEO methods in our text books. Well simply like any other technique, there are approaches to use Social bookmarking niche sites as well, and there are techniques to use it proficiently. If you only use it, you'll get benefits, while applying it effectively will get you remarkable results. Let's begin from the fundamentals.

What is Social Bookmarking?

Social Bookmarking is the exact as regular webpage bookmarking, think about it as the cloud variation of bookmarking. Once you bookmark web pages on your web browser, it is typical bookmarking, however, when you do the equal over a Web-based page, it is social bookmarking. It actually wasn't created as a Back Linking or SEO Strategy. Rather it was merely a greater method for people to keep the links they prefer so that they may access it later on. It's really like the Yellow pages of links, yet with time people started to understand that back links are one of the generally essential SEO elements, and bookmarking sites should get you back links. So from listing web links, it started to be a SEO approach. People began listing sites not since they desired to store it, but just because they desired to have a hyperlink from that website to their websites to increase their ratings.

Gains of Social Bookmarking.

Now you understand what Social Bookmarking is, nonetheless why is it significant? It's prevalent understanding they'll get you back links, nevertheless what kind of back links, why are they unique?

Direct Traffic.

Persons visit social bookmarking sites for a number of motives, one of them certainly is bookmarking their personal websites, the additional is to checkout other web pages. So that's a lot of direct website traffic you're looking at.

Do-follow web links.

The best social bookmarking sites from the beginning of days have provided dofollow back links, it's one of the various causes why they're so well-known.

Easy links.

Even if the links are nofollow on several social bookmarking sites, what is important is that you obtain those web links quickly, there's no mailing, guest publishing or trouble. You simply have to sign up, which will might be non-obligatory in some instances, and list your hyper-links. Search Engine robots crawl social bookmarking sites regularly as well, indicating your links might get listed the moment a bot crawls it.

Employing Social Bookmarking for SEO Successfully.

Therefore social bookmarking is useful, let's make it rewarding. Since linking carried out wrong can harm your projects fairly bad.

Shift Anchor Text.
The one error almost everybody makes while producing any kind of web links is using the exact anchor text repeatedly again. Very well it may well have worked well half a decade back, these days? Not really much. Anchor text variation is one of the fundamental and just about all crucial actions you can take whilst building links for your site. Here's a live case in point showing what I indicate:

Main Keyword: Best Android App.

First Anchor text: Best Android App.

Second Anchor text: Brandable Web links, Website name.

Third Anchor Text: Amazing Android apps.

Fourth Anchor Text: Read more.

And so forth.



Proceed Slow.

The moment you 1st land on a Social Bookmarking web page, you experience like striked the goldmine. A system where you can certainly lay off as many links back to you as you prefer and there's no one to prevent you. Good there is, and the devil will go by the company name of Google. It won't quit you from establishing links, it only has its very own ways of displaying discontentment. So my recommendation is, go slow. Do not produce more than 2 links/day for one web page from one Social Bookmarking site on a limit.

Do Follow Links.

This one goes with no saying, if you're attempting to complete some link juice, you'll require a dofollow over a nofollow virtually any day of the year. That's specifically what you've got to do whilst bookmarking your internet site. Try to use websites online which provide dofollow links, yet also ensure that you aren't solely pursuing dofollows and ignoring the nofollows, since well this matters as link variety as good.

Exact Description and Profile Data.

Various times, when generating a profile or composing a description, you are likely to copy paste the equal data over and over again. And then you're just like, Google won't go through the entire article, merely the anchor texts. Well that's so erroneous, Google does pay interest to the encircling keywords of virtually any anchor text as perfectly. So using the exact data over and over obviously transmits a duplicate flag which in turn isn't precisely healthy for your web links. So try to use as many new data as possible with every link. Even though fresh data doesn't suggest evolving your registered identity, if you're producing links as Mr. X, you can maintain using the corresponding name over and over again, it in fact works toward establishing authority.

Be Legit.

When ever you open an account on a Social bookmarking webpage, most of the times you simply sign up, put your web links and by no means go back again. Perfectly, the basic idea ought to be to build a Real profile generally there, make it look much like you aren't there for the web links but for actually using the framework. Try to socialize with additional bookmarks, pages, and persons on the website, if they've such a community, do not place links every single day and so on.

Be Specific.

Just about all Social bookmarking sites enable you to decide upon category for your bookmarks once you're setting up them. The greatest thing you can do is, go for a category as particular and narrow to your internet site as feasible. It's not accurately a SEO element, but it nonetheless counts. And anyways, all those other groups which may possibly seem like having millions of site visitors will be over crowded in any case.

Don't be a Script Kiddie.

On Fiverr, you can easily, very easily discover that some folks can build 10000 social bookmarks for you for $5 gigs. Very well, don't go for them. Nor should you go for all those conveniently available, inexpensive automated link building methods. In fact, you shouldn't go for any kind of tool doesn't matter how high quality it is for link building. Not really for social bookmarking, not for web 2.0s essentially not for any sort of type of link building. Do it by hand and your site would say thanks to you permanently.



Article Source: http://EzineArticles.com/9902777

How Much Money Do Niche Sites Earn on Average?





so is it worth it? what's your thoughts ?

Social Bookmarking 2018 | What is social bookmarking | SEO - Part 23



So what is Social Book Marking ? do you get it?

Monday, October 8, 2018

7 Tips to Have Your Website Listed On The First Page On Yahoo

Yahoo is one of the biggest online search engines. So, if your campaigns are not targeted at Yahoo, you are making a big mistake. By optimizing your website for Yahoo search engine, you can get a lot of valuable traffic. Given below are 5 tips for optimizing your site for Yahoo.

Know the Fundamentals of SEO

SEO is a powerful process that can help you improve the rank of your blog or website on a search engine. In fact, SEO is an effective, inexpensive and reliable way of making your web site available to potential visitors.

Today, online searchers look for their required information through search engines. If you are not present on the World Wide Web, you will miss out on a good deal of profit.

Know the Search Share

According to statistics, around 11.7% of Americans use Yahoo to look for their desired information or product.

In 2014, an announcement came from both Mozilla and Yahoo that the default engine in Mozilla would be Yahoo.

Although Google has the highest share of search queries, Yahoo is the next big competitor. So, you don't want to drop your rankings on this search engine either.

Given below are a couple of effective tips that can help you to achieve a higher rank on Yahoo.

What You Should Know About Yahoo! SEO First

As far as Yahoo SEO is concerned, it's important that you know some key differences between the SEO techniques used for both of the search engines. Read on to know more.

Competition Is Lower

On Yahoo, the competition is not as stiff as on the leading search engine. For instance, if a website is on the first page for a certain keyword or phrase, it may not be on the first page for the same phrase or keyword on Yahoo.

So, if you try to rank for that phrase or keyword on a different engine, you may get a better ranking in a short period of time with a little bit of effort.

YAHOO! Is relatively simpler

Without any doubt, it's much more complicated to rank higher on Google than on any other search engine. So, you need to consider fewer factors when running your optimization campaigns.

Over the past few years, the leading engine has made a lot of algorithm changes., but no such thing has been done by Yahoo.

There Is No Big Difference Between YAHOO! AND BING



As far as SEO is concerned, both Bing and Yahoo are quite similar. Therefore, one strategy can work for both. So, you don't have to have separate campaigns.

Yahoo Gives More Importance To Links

As far as backlinks and inbound links are concerned, Yahoo gives them much more importance to them. In other words, if you have a lot of inbound links, Yahoo will give you a higher rank on its search engine.

In short, these are a few things that you can do in order to improve the rank of your website or blog on the second big search engine called Yahoo! If you follow a few good techniques the right way, your chances of getting a better rank will be higher.



Article Source: http://EzineArticles.com/9945658

Stop Using Keyword Research Tools (And do this instead!)



Do you want an alternative ?

Sunday, October 7, 2018

How Search Engines Help Us Online

The purpose of this article is to give people information about search engines, the importance of them. The person reading this article can use this valuable information, for their website, content, business or blogs.

The job of a search engine is to give the user the most specific information possible for what they are looking for on the internet. By the user having this specific information they can get the most value out of their internet search. The user wants very targeted information about what they are looking for and not a list of other topics that are not related to what they want. This article will attempt to give the person viewing it, several popular topics that people are searching for on the internet. The user can make their search more specific by including local names with the topics that are listed. By adding their specific location with the topics listed in the resource area of this article they can find out more information about their particular community they live in as well as within the world, regarding their search.

These valuable tools are also used to categorise information for us. They are used to research various topics of interests. These topics of interests are family, relationships, jobs, health and many others. Using them can give people a more deeper look at various subjects. You can look for different categories within topics also.

Finding information is one of the most important task of a search engine. When the user has found specifically what they are looking for they are very satisfied and usually will return to the search engine for more information. This is because of their beginning impression of the website. The search engine should give the user with the most exact results that they are looking for during their search. When they search for a topic and it returns other results that are not what they are looking for, the user is less likely to return to that particular search engine for future help.

Results online should contain the web pages title, short description of information given and a link to the page. Search engines may contain different types of listings, such as algorithmic, organic, contextual, and sponsored listings.



This tool is very important in that they give us useful information that we can use in our everyday lives. The information is obtained faster than going to the library. It can give us various types of information about popular subjects. By using them we are more knowledgeable concerning various topics, at a faster rate.

The subject of children or kids for instance in search is popular for parents. There are several online children's websites to provide children with safe and appropriate internet content. When using the search engine the parents have information on hand and at greater speed as compared to going to a local community library and looking for the book there.

Search engines are very important to people online and offline. You can save money by using them and provide help for your self more immediately. The invention of the search engine has assist people to obtaining more efficiently. This product helps businesses to get advertisement and their brand to people at an increased rate compared to traditional advertising. The use of online engines have changed the world for the good, and in some instances save lives through knowledge that is displayed on them.


Article Source: http://EzineArticles.com/7143340